DSR enrollment strategy

Meet Brad Young, Nestle's Division Business Manager for Sales Development and Trade Spend. He's helping spearhead the DSR incentive announced last sponsor meeting in which:


- DSR's receive their own Foodservice Rewards accounts
- Receive kits containing personalized enrollment brochures
- Earn 250 points from participating sponsors for each newly enrolled operator
- Earn a % override from participating sponsors on reward codes entered by their customers

Timing for roll-out is mid-October and the DSR incentive will be open to all US and Canadian distributors. Additional details to follow as development progresses.