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Monday, December 12, 2005

Salesperson Testimonial

-----Original Message-----
From: Ortiz,Ana,LAKE WORTH,FoodServices
Sent: Friday, December 09, 2005 9:06 AM
To: Craddock,Christopher,CARROLLTON,FoodServices - South Div

Funny thing happened yesterday - I rode with a brand new AFM guy and as we were leaving in the morning, Richard got some Stouffer samples in and I snagged the yellow stickers off of the cases. Wayne - the new guy, said "what are those??"


I explained on our way to Reese Food Court who I knew would buy 4 cases of the new LC (along with his standard Beef Lo Mein) to get 2000 bonus points. He did it without even tasting the product and Rick Reese proceeded to tell Wayne how much he loved yellow stickers. (In fact, Rick, who is usually cheap, cheap, cheap - switched over from Sysco Alfredo to Stouffers because Stouffers has yellow stickers!!)

So then, we went to see Roger Newell, who I also knew would sign up for the program and he and his staff tasted all of the new items and are going to special order 6 cases of each - and he committed to 300 cases to get the 8000 bonus points... but funny thing was, he has a 2 inch stack of yellow stickers on his desk and Wayne saw them, and Roger proceeded to tell him what a great program it was. I told Roger he can mail in the stickers if he doesn't have time to input and he said "oh no, I like to see when the bonus points pop up there for buying so much Nestle!"

Then, we went to UCF, who I haven't seen in a while to take her some things to use for their employee holiday party. I apologized that I didn't have more as our companies are having to cut out some of the extras because of costs. She said "no problem, we ended up getting a ton of gifts from FS Rewards for our party!" - I didn't even bring it up.

So the new guy may not have learned anything else from me - EXCEPT that FS rewards is a program that customers love.

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