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Wednesday, October 18, 2006

Now, one case claimed every two seconds

For the past month, we've recieved between 30-35,000 case claims per day. However, yesterday we set a new milestone: 40,893 reward codes entered in one day.

Please email me to join the pool for the next milestone: the billionth point earned - should be sometime before March, 2007.

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November Sponsor Meeting Agenda

Here's the agenda for the November 8th & 9th Sponsor meeting at Nestle's Headquarters in Glendale. If you haven't been to Old Town Pasadena before, it's a treat.

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Wednesday, October 04, 2006

Best Practices, Continued


Unilever Foodsolutions launched their participation with this impactful self-mailer collection box. It mails flat in a 9" x 12" and is assembled by operators who simply fold over the pre-adressed flap to return it full for processing.

Member Doug Corteal, President of Divito Park, recently enthused "Just a special thanks for the bonus 250 codes and the collection box. My employees know if I find a reward coupon still attached to a carton in the trash, I get frustrated with them. So today, I posted the box in the stock room near the loading dock. They promised to fill it up for me! Thanks again!"

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Tuesday, October 03, 2006

October Key Metrics - Now Bigger Than NRN

At the request of P&G's Paul Edmondson, we'll publish quarterly summary statistics here, making them easier to share with your internal teams.

1) Number of active operators participating in the: USA - 70,464 Canada - 1,260 UK - 8,603 Total - 80,327

To put this in perspective, the circulation of Nation's Restaurant News is smaller at 70,509 (and it's easier to subscribe to a magazine than it is to collect and enter rewards codes!)

2) Number of reward codes entered in the USA - 21,622,512 Canada - 43,842 UK - 359,859 Total - 22,026,213.

To put this in perspective, that's a code being submitted every 30 seconds on a 24 hour clock.

3) Number of Distributorships participating in North America: 75 with 681 enrolled DSR's, including our first US Foodservice house. If you are participating in the distributor incentive program and would like more details, please contact me.

In the meantime, see Foodservice Rewards being promoted on these distributor sites: Livingston Foodservice, Foodservices of America, Presto Foods and Jordano's Foods.

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